March 26, 2009

Seven Easy Steps to Setup Online Business

Today, the Internet has become a rich source of providing great opportunities for entrepreneurs and small businesses. However, internet business and necessity for a noticeable web presence comes with individual set of challenges that require new skills. You can find many online business guide that may help you to provide information on setting up an online business and grow it into a profitable venture.

Below given are the seven important steps that may help a budding online entrepreneur to achieve maximum success online:

Choose an Online Business:
For getting success in your online endeavor, an entrepreneur must realize what he or she wants in life. Try to determine your goals and work accordingly. The process begins with accessing values. Values prioritize things in life. For example, it helps in admitting your believe and the most important thing in life. Next, it focuses on vision, mission, purpose of life, and goals of the life.

Legal and Financial Considerations:
Before starting the operations, an online business owner must check the laws of the concerned area and license requirement of the website. It is advisable to consult an attorney who will help you to comply with all the required details. Any violation to the law may minimize your chances of getting profit. Also, it can be a major threat to your business venture.

Establishing a Strong Online Presence
Making a website is an important sales tool for any online business. Therefore, making an effective website must be planned thoroughly. For making a website, an entrepreneur has to take care of the following things:

• Domain
• URL
• Web Host
• Server

Choosing A Domain Name:
A business owner must choose a domain name that conveys the nature of the business activity and easier for people to remember. Therefore, it should be chosen carefully to serve the long-term goals.

Choosing a Web Host:
Once you have chosen an appropriate name for your website, you need to hire a good web hosting company that allows business sites and offers lucrative packages so that you can upgrade as you grow.

Designing your Website:
After web hosting, you need to design the website to launch your business online. Design it yourself if you possess the required skills or hire a web design company in case you want a professional service to cater your requirement.

Promoting Your Website:
Promotion of the website can be the last step of launching the business online. In this step, a business owner has to promote his or her business through various Search Engine Optimization techniques.

By Anirban Bhattacharya


READ MORE - Seven Easy Steps to Setup Online Business

March 19, 2009

7 Tips and Tricks to Increase Your Adsense Earnings Guaranteed

Find out how to deal with a few little tricks to increase your AdSense revenue dramatically ...

The First tip: - Tip #1

Use the proper framework for AdSense. Google AdSense offers you the ability to change the appearance of your AdSense display. It has been shown that AdSense without a framework bring more clicks than AdSense with a frame. Internet users have developed enough savvy to recognizes advertisements on a site immediately.

Once you have a framework for your AdSense ads it "triggers" the users to avoid clicking on the ad.

More often than not, this flags the user to simply ignore it!

An AdSense ad on your website, which has framework results in the visitors doing nothing more than ignoring your banner.

Avoid anything immediately recognized as a advertising. This is particularly true for the when there is a frame outside your text link AdSense ads. Define your settings in the configuration of the AdSense simply the border color with the same color as your site background. Thus, for example: Home White background = white AdSense framework.

The Second - Tip #2

Setting the text color and the color of the hyperlink AdSense ads The case is similar with the color of the text and the link color. If you do not want your AdSense ads to be immediately recognized by visitors. You must define the text color as well as the hyperlink color, just as your home page text and links on the homepage also appear. If that is your hyperlinks to your site are displayed in green so you define the link color in the AdSense ads with the same green color. The same applies to the AdSense text, even this should be the same color of the text.

Try using light grey for both your text and your Google Adsense ADS.

The Third - Tip #3

What is the most efficient AdSense format for use on your home page?

This point can not be quite so easy to define, because ultimately, the AdSense format also must somehow fit into your home page. With great certainty a less efficient AdSense format is the banner 468 x 60!!

This is because this format is the standard format of banner ads, and thus immediately recognized as an advertisement by most internet users.


As mentioned above, today's Internet users have added the banner format 468 X 60 in their memory and immediately recognize it as a banner, even if that includes text ads. Avoid if possible using this banner format in the installation of your AdSense on your site. As one of the most effective banner formats, the AdSense format 336 x 280 is proven to be more effective.

Properly configured and deployed, it is with this format on a homepage that you will see the greatest results. Most people don't filter this out and recognize this as advertising.

The Fourth Tip - # 4

Never build a website based soley on one niche and Adsense.
You should avoid all your Internet revenue being solely based on AdSense. Because what happens when Google internal business policy changes, or your account gets hijacked?

I've been reading a few forums and blogs about Google Adsense tips lately, and thought it would be helpful to consolidate as many as possible in one place without the comments. I've also thrown in a few tips of my own. We start out with some of the basic general stuff and move to the more specific topics later on.....

Build an Empire....?

When you're deciding to become a website publisher you will fall into one of two broad categories:

• Publish 100 websites that each earn $1 a day profit?
• Publish 1 website that earns $100 a day profit?

The reality of it is, most people end up somewhere in between. Having 100 websites does indeed leave with maintenance, management and content issues. But having one website also leaves you open to all sort of fluctuations (search engines algorithm's, market trends, etc).....

You can adapt your plan on the way, but you'll have an easier time if you start out going in the direction of where you want to end up.

• Would you rather start a soda vending machine business and maintain 100 vending machines everyday?

• Or would you rather work from the comfort of your home slowly growing and maintaining 100 websites?

It will take time but start with one build it and let it settle for a month or so while you continue creating niche based websites.

You will spend a minimal amount of money and lots of time getting started but.....would you pay $200 a month for 3 months learning a business that will pay you back your initial investment for a continued period of time?

I would happily pay $2000 for a few months to learn a business that could ultimately make me $2000 per month for the rest of my life.....

The secret that will make your AdSense revenues can double. There are ways in which your current AdSense revenue up to 100% or more can increase by a small but effective trick - even the pros use - for the design of your AdSense ads.........

Well ... Do I have your attention?

Tests on my websites have actually shown that this effect is not stunt his misguided and thus the turnover was substantially increase it.

Tip Fifth Tip - #5

Where should the AdSense units to be placed As mentioned above, it is most effective when the AdSense running on your home page text can be implemented.

".....The best so that the text will flow around the AdSense and thus creates a visual layout, as would the AdSense for content on your web site belongs....."


Tip ixth Tip - #6

Now I know how to improve my CTR but how can I improve my earnings? AdSense is one of the best tools you can use to draw dollars to your site. Remember that there is no easy way to make money on Adsense... it takes a lot of work.

".....You can start of by blocking low paying advertisers with Filters......"

Why to loose a visitor for 0.01 cents?

Use Overture or Google Adwords Keywords tool to discover keywords that are less popular with advertisers.

Tip #7 AdSense How many boxes can be placed on a website?


Google allows you to three ad units and one link unit per page. How many should you use?

"....Quite simply, everything you can. You are three ad units and an ad link unit. Provided of course that you have enough text on your home page, it is possible that not all units ads are filled with ads....."

Check after a few days to see whether all the Adsense ads are relevant. You know what AdSense ads bring the most revenue in you're niche.

"......In the Setup menu in Google AdSense, you have the possibility of using your AdSense channels units in groups to capture statistics. This provides Google with a little more focused way to know which groups AdSense better turnover and which are not as likely to be clicked...."

If you want to take things even further you can also...

• Discover what AdSense ads are clicked find the provider of the AdSense ads, or the website on which the advertisement, and find it even more possibilities and partner and sell affiliate products.

For example, if you notice that your Site visitors often ads to click on a particular topic would be also a product that you are on your site can offer, because it seems to be the case that your target audience to a need for this product.

So why not own the product offering as an affiliate and earn more margin than just a few cents with AdSense?

Some Brief History about me....

I've always been extremely eager to learn about all of the ways you can make money from the internet.

There are so many different ways to make money, I'll admit that it can get very overwhelming.

But, if you boil everything down into the one "thing" that is necessary to generate money online - "it comes down to how well you can generate "targeted" traffic to your website."

When I started online, way back in the early 2000s, I owned a aquariam supply related website.

I managed to get my website to the top of Google for the most competitive keywords in the world. Keywords like: salt water aquarium, aquarium supplies, wholesale aquarium supplies

I put ALOT of work into getting my website to the top of Google for those keywords. Why did I spend so much time and effort to try and rank highly for those keywords?

I'll tell you exactly why... Because I knew those keywords would send ALOT of traffic to my site. Back in the day, I thought...

Alot of traffic = Alot of sales.....!

WRONG........

I mean, heck, common sense would tell you that the more traffic you got to your website, the more sales you would make, right?

WRONG ... Back then, I, like most other people, thought that's the way it all worked, or I obviously wouldn't have spent to much time and effort on those keywords.

Let me explain....

While I did have #1 rankings for nearly every single major keyword related to the aquarium supplies industry and it was bringing in over 10,000 visitors to my dinky little website PER DAY, the conversion rate (i.e. the amount of sales I made per visitor) was ridiculously low.

I sold roughly 1 product for every 1,000 people that came to my site.

That's a .1% conversion rate. You heard me right, "point one percent".

If you don't know what a good conversion rate is, let me just say that you should never have below a 1 percent conversion rate, let alone a .1 percent. Getting 1,000 visitors to your site per day takes a heck of a lot of work....

".....If I had to do it all over again, I would NOT spend my time on such broad, competitive keyword phrases like: weight loss. ... only to have such a poor visitor value and very little return for my time and effort....."

I would spend my time ranking for, bidding on, and basing my entire business on keywords that are already 100% proven to convert visitors into buyers....

Because, let's face it, we want people to come to our website and BUY our stuff. We don't want people visiting our site if they're just going to leave, right....?

There are two major problems that online marketers have, and they are:

They focus on extremely broad keywords that just bring a lot of random traffic to their websites. They don't know how to properly research their market to find which people are buying what they're selling.


Because you've read up to this point, problem #1 should no longer be a sticking point for you. It can lead to a lot of extra work, with very little results.

"......In fact, in my case, it was downright depressing to have 10,000 daily visitors, only to make 10 sales a day. I had imagined that when the day came that I had 10,000 daily visitors, I'd be sitting on the beach somewhere, sipping margaritas :-) and that obviously didn't happen...."

So, at this point, the only problem that remains is not knowing how to properly research a market or niche, to find exactly which people are buying what you're selling.

Well, guess what......?

Even though it took me 3 years of my life to come to grips that in order to make a heck of a lot of money on the internet, you absolutely have to focus on very specific, targeted keywords...

I finally learned, and because of this, I've been able to help thousands of other achieve the type of online success I've been fortunate enough to have.

I want you to visit my website for more tips. l show you exactly which keywords you should focus on, to literally triple or more, the amount of money you make from your online business.

Source: Articlesbase

READ MORE - 7 Tips and Tricks to Increase Your Adsense Earnings Guaranteed

March 6, 2009

Great Tips: 6 Steps to Picking Profitable Adsense Keywords

Andi Wize shares to everybody this nice article:

Knowing how to find the best keywords for use in your Adsense ads is not a straightforward process. Finding and implementing high profit, low competition keywords in your ads really is the trick for making Adsense payoff big.

The following process should yield profitable, low competition keywords for your Adsense ads. This process is not perfect, but when you analyze it and try it for yourself, you can see that it makes sense. Adsense that is.

Step 1
Research some keywords for your niche that have a high CPC value. To do this, first find your keywords using the Google Adwords keyword tool or another tool that will give you niche specific lists of keywords. Save those keywords into a spreadsheet program as a csv file. Copy and paste those keywords into Google's Traffic Estimator (you will need an Adwords account). The traffic estimator will give you the estimated clicks per day and the average cost per click (CPC) for each keyword. Copy and paste this information back into your spreadsheet file for later reference.

Step 2
Multiply the average CPC by 30% to get an estimate of your maximum earnings per click. The higher the average CPC, the more likely the CPC for the 2nd - 8th positions are high as well. You want this higher average CPC to start because if the CPC starts to drop off significantly after the 3rd position, your chance of getting high click earnings as an Adsense publisher will be diminished.

Step 3
Use any one of many tools available on the internet for helping to estimate the 1st - 8th position CPC values. These tools will estimate the CPCs for each position and allow you to see how much the CPCs drop off after the first position. This dramatically helps your analysis for picking the most profitable keywords. If the CPC values stay close to the each other and to the value of the first position, then you will more than likely have a profitable keyword.

Step 4
Now determine which Adsense ads occupy which positions. You can do this by searching on Google for your keyword and looking to see which Adsense ads are generated in the search results and in which order they are. Another way to estimate this is to use the Adwords Accelerator tool. It has a feature whereby Adwords ads are dynamically displayed for a given keyword you input into the tool to check. If the Adwords advertiser has used "Adwords for Content" in his advertising, these ads will be the Adsense ads someone else is displaying on their website.

Step 5
Compare the ads you found in step 4 to the results of using a keyword check function tool (available on the internet). If the advertisers you find by doing this closely match those you found in step 4, you will more than likely have a profitable keyword.

If the advertisers are not he same, then the advertiser is possibly not using the "Adwords for Content" mode of advertising in his campaigns. This means that the keyword may not be the basis for the Adsense ads and may not be profitable.

Step 6
Now you must get the traffic. If you decide to get web traffic using the Adwords approach, then just use the keywords in your Adsense ads that scored well from the above evaluation. Then, use lower cost per click keywords in your Adwords ads. The difference between the earnings from the click you get on your Adsense word from the cost of the click you pay on your Adwords word will be your profit.

If you are planning to use search engine optimization techniques to get traffic to the website where your ads are, make sure the keywords you choose have the highest KEI possible. KEI is the ratio of the number of searches for a keyword to the number of competing sites having the keyword. The combination of a high KEI and a high score from the above evaluation will yield the best profit results.
READ MORE - Great Tips: 6 Steps to Picking Profitable Adsense Keywords

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